From the Team

Why the horse world is about to change the way it thinks about data

The equestrian industry has operated for centuries on instinct and observation. A new generation of monitoring technology is about to give those instincts something to measure against.

The FEI is building the regulatory rails for equine wearables

From the USEF rule change in April 2025 to the FEI Equipass digital passport, governing bodies are constructing the infrastructure that will mandate what we are building.

WHOOP changed human sport. The same model can change equestrian sport.

A recovery score every morning. A strain score after every session. The science already exists for horses. The product does not — yet.

Colic kills 400,000 horses a year. The cardiac signal has been known for decades.

Published equine cardiology research shows that HRV deviates from normal parameters hours before visible symptoms appear. Why has no consumer product acted on this?

What makes a wearable comfortable enough for a horse to forget it is there

Designing a 24/7 sensor for a 580kg animal generating 4-8G at the girth during jumping is not the same problem as designing a fitness watch.